It Pays to Be Ignorant was a radio comedy show which maintained its popularity during a nine-year run on three networks for such sponsors as Philip Morris, Chrysler, and DeSoto. Tom Howard was the quizmaster who asked questions of dim-bulb panelists Harry McNaughton, Lulu McConnell and George Shelton. The Irish-born Howard (1885-1955) and Shelton (1885-1972) had previously worked together as a team in vaudeville and comedy film shorts, while McConnell (1882-1962) and British comic McNaughton (1896-1967) had both appeared in many Broadway musical comedies and revues between 1920 and the late 1930s. Each episode would start with some jokes ("Do married men live longer than single men?"... "No, it only seems longer.") and an introduction of the experts. After this, three or four questions would be discussed in detail: some posed by Howard, some picked at random by a guest from the audience. These questions often had the answer obvious in the query ("What town in Massachusetts had the Boston Tea Party?")
THIS EPISODE:
November 3, 1944. Program #23. CBS network origination, AFRS rebroadcast. The first question (at the opening): "What Is A Swimming Pool?" The program's guest is Shirley Booth who fits right into the show and even sings! The first question (during the program): "Where is the game of ice hockey played?" Nat Novick and His Orchestra, George Shelton, Harry McNaughton, Lulu McConnell, Shirley Booth (guest), Tom Howard (m. c.). 32:30 Episode Notes From The Radio Gold Index.
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