Tuesday, September 14, 2021

You Bet Your Life - The Secret Word Is Paper (01-14-55)

The Secret Word Is Paper (Aired January 14, 1955)



The mid-1940s was a depressing lull in Groucho's career. His radio show Blue Ribbon Town, sponsored by Pabst Blue Ribbon beer, which ran from March 1943 to August 1944, had failed to catch on and Groucho left the program in June 1944. After a radio appearance with Bob Hope, in which Marx ad-libbed most of his performance after being forced to stand by in a waiting room for 40 minutes before going on the air, John Guedel, the program's producer, formed an idea for a quiz show and approached Marx about the subject. After initial reluctance by Marx, Guedel was able to convince him to host the program after Marx realized the quiz would be only a backdrop for his contestant interviews, and the storm of ad-libbing that they would elicit.

THIS EPISODE:
 
January 14, 1955. Syndicated, WNEW-TV, New York audio aircheck. "The Secret Word Is Paper". Participating sponsors. The first contestant is Frank Farber. Syndicated rebroadcast date: April 7, 1975. Groucho Marx, George Fenneman (announcer), Jack Meakin (music), Frank Farber. 29:48. Episode Notes From The Radio Gold Index.

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